I spoke to a contact that has a rather large Facebook
community. It gained traction really quickly and grew to thousands of members.
But people were only staying for about 4 months then
quitting. In the last 3 months that dropout rate has halved – in other words
the retention rate has gone up. Members are staying.
So I asked her “How
much time do you spend inside the community with paying members?”
Maybe 15% of her week she said.
“And how much
time do you spend on getting new members to join the community?”
Oh about 85% of her week.
And that’s an issue with communities of members on Skool
or Facebook. The focus is on filling it with new people, not taking care of the
paying members in the community. The activities to GET new members are
different from the activities to KEEP paying members.
That’s one benefit of running a weekly livestream or
teaching session in your community, and you can add an upsell every week.
Click the link below to see how you can get AI
to prepare a killer presentation with gorgeous full colour slides in 15 minutes
or less to make weekly livestreams easy.
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