Showing posts with label Glasgow networking groups. Show all posts
Showing posts with label Glasgow networking groups. Show all posts

Saturday, April 21, 2018

5 Ways To Use Your Body Language In Public Speaking


World renowned couple counsellor and family therapist Virginia Satir identified five key “Postures” that her clients adopted.  Stereotypes, which powerfully communicate non-verbal messages.


You can use these postures to increase your “presence” both on stage and off.  Powerfully use your physiology (the 55% of any communication) to send non-verbal messages that back up your verbal one, thereby doing what I call “Communicating at 100%”.  You can also use these to control the energy in the room, raising it, lowering it or maintaining it depending on your outcome.  They increase your authority and assertiveness, and women in business can use them possibly more effectively than men can.

On stage they help you deal with hecklers, or to invoke states in your audience.  They also answer the question of “How do you stand, what do you do with your hands?”  Most speakers do the Fig leaf, the Prince Charles, with their hands clasped in front or behind, or worse, hands in pockets.  These are much more powerful.

There’s nothing worse than a distracting speaker who paces around, or fiddles, or whose attention is clearly in his or her own head and not on you in the audience.  You end up watching them for their weird behaviours and not for what they’re teaching.  Ooops!

Non Verbal Communication

The five Satir categories are the answer to “what do I do with my hands?” or “How do I stand?”.  Each category is an instantly recognised stereotype, and you’re doing one or more of them unconsciously anyway!  They affect your state, and that of the audience.  Remember that physiology is 55% of the message.  You often see these on book covers as the author has been coached in how to pose for the camera.  Here’s how to do them, and what they do.



THE COMPUTER

Weight on one leg or evenly distributed
Arms folded, one hand on your chin
The thinking pose
Looks authoritative, like you are the wise one. Helps you
Deal with a threat so it’s harmless.
Says “I’m pensive, thinking it through, I’m the expert, I’m the authority”
Thoughtful, cool, calm and collected.  You can hide your
Self-worth behind big words and intellectual ideas
Completely rational.
Good to use when people ask you questions.
Common in Cerebral people
Be reasonable beyond limit, and use polysyllabic words
Statement tonality – fairly monotone



THE LEVELLER

Weight evenly distributed, feet shoulder width apart
Hands sweep down and out as if you were sweeping snow off a wall
Says “Here’s the deal, this is how it’s going to be”
Asserts authority and calms things down, especially if you leave a pause after it
Commanding tonality, straight talker
Brings energy down
Common in Kinesthetic people
Congruent, the body matches the words, telling the truth
Good for apologising whilst maintaining your dignity



THE PLACATER

Weight evenly distributed, feet shoulder width apart
Palms up hands moving up, open and vulnerable
Says “Help me out here, please?” and “I’m sorry” and “Tell me what to do”
Suggests openness and trying to please, so that the other person doesn’t get angry with you.
Useful to open a questions and answers session.
Makes the energy more emotional, safe, gentle
Questioning tonality, higher pitched voice
Common in Kinesthetic people
Agree with the other person – be a “yes” man or
Woman
Remember the helpless “Smeagol” character in
The Lord Of The Rings movies



THE BLAMER

Weight on one leg
One foot in front of the other, pointing the finger
Says “It’s your fault, on your head be it” or “I’m in charge, right?!”  Usually disagrees with people and accuses.
This is the accuser, acting superior, looking strong
Useful for ramming a message home, emphasising, or telling someone they’ve done really well
Brings energy up
Loud command tonality
Common in visual people



THE DISTRACTER

Weight on one leg, or lock your knees together
Everything moving, angular, diagonal, arms and
legs going out in all directions.
Says “Don’t ask me, I’m an airhead, I’m dizzy”
Think dumb bunny, bimbo.
Useful for defusing tension, distracting hecklers, or adding comedy.  Comedians often use Distracter with their punch line.
Ignores any threat in the hope that it’ll vanish
Releases stuck energy
Voice going up and down
Common in Auditory people
Words make no sense

EXERCISE
I want it to be that when you do move it has intention, and it has impact!  Try talking about your hobby or your career for a few minutes, or something you know a lot about.  Adopt each category for 30 seconds at a time, so 30 seconds in Computer, then 30 seconds in Leveller, then 30 seconds using them all together

You might start doing this in normal life.  These still work while you’re sitting down, as you use the top half of your body.  But think about it.  What if you became more assertive?

Women in business – try and avoid Placater and Distracter.  They make you look vulnerable and weak.  Instead use Leveller and Computer.  You’ll come over far more assertive, and you’ll probably freak the men out with your authority!

Remember that you cannot not communicate, so make sure what you’re screaming non verbally agrees with what you’re saying with your mouth.  And train up the ones that feel awkward and unfamiliar, to increase your behavioural flexibility.

Saturday, March 24, 2018

Glasgow business networking group - Why invite visitors to Club Five55?




Well hello there, my name is Jonathan Clark and welcome to a quick training video on how to maximise your return to GET THE MOST out of your business networking.

This is a quick how to video to help you build your network, so you can reach your goals faster and more easily.  So you’ll make more valuable contacts who can introduce you to more potential clients, making your life easier.

Today’s topic is about inviting guests to take a look at your group.

QUICK STORY...

The other day I got a Cold caller at my door, with a clipboard
I let him do his script… then I had to tell him I’m not really in the market for what he’s selling
But then I asked him - tell me, do you like knocking on doors and pounding the streets?
You’ll be really glad you came to my door… cos I know a better way to get clients…

Why you should invite guests

Yes you get points for bringing a visitor.  Yes you get points if they join.  But beyond that there are several reasons why you ought to invite people.  Let’s talk about the bigger picture
New people are the lifeblood that keeps a networking group buzzing and healthy, therefore every group needs guests
More people in the room = more referrals.  You make more money.  Everyone benefits.
You need to talk about the benefits of business networking with other like-minded business owners
A visitor is always a good result for a group, even if they don’t join – someone ends up doing business with them.  So they may turn into paying clients. 
Also You can’t do everything on your own – the more people who can help you, the easier it gets.
You need to build your contact sphere – the number of other business owners that you have at the other end of the phone.
Networking groups lose members, so it’s vital we bring in new blood to keep the group vibrant and healthy.
It’s also great PR when a local business visits the group and hears what it’s all about, who we all are, chats with several members and takes away all of our business cards.  Does that make sense?

What it means

The fact is - The average visitor spends money with the group, regardless of whether they join or not.  Someone usually ends up doing business with the visitor.
If they join, great - you now have a new member to build a relationship with and share each other’s connections
There’s always somebody in the room that can help you reach your goals, and you can help someone else reach theirs.
Statistically If you grow a group by 10 members, the referrals should double!
There are plenty of people to invite to the meeting
Average business person has 1000 contacts- Between Your phone, your clients, your Facebook friends, your little black book, your suppliers, your LinkedIn connections and your Christmas card list.
When I started, if someone had given me the chance to stand up in front to 20-30 local business owners and decision makers I’d have sold my granny for the chance!

How to invite?

Let me give you a script to help you invite people to look at this group.
Are you in a position to handle more clients?
Great - I am working with a group of local business owners who are looking for a professional [category] to pass referrals to.  Would you be interested in meeting them?

Always remember to tell them to bring lots of business cards.
Now you can run that script by Text, email, phone call, face to face, or private message on LinkedIn or Facebook

Be as brief as possible, get them along to the meeting [pick them up and bring them if need be] and let the meeting do the job for you.  People need to experience a good structured meeting, meet the members, hear the presentations and see the professionalism to be able to judge.

One veteran networker I know used to tell a story of helping out at a Cumbernauld group
There’s his next door neighbour
What are you doing here?
I’ve been coming for a year now – half of my clients come through this group.
Had been scared to invite him.  Pre-judged him – oh he won’t be interested.
Wondered where you were going all suited and booted at that time of day

You can always invite cold - Postcard adverts on supermarket notice boards, local directories, van signage – but I’d rather bring in people I already know, like and trust.

What If You Did?

Realise that YOU’RE DOING THEM A FAVOUR by inviting them.
The average member makes money from being part of the group!  You can help them add money to their bottom line.
You’ll soon come to realise that most long term networkers look at other local business owners and think they’re BONKERS to say no
What if your group grew by 2 or more new members every month?
You can actually see how the energy goes up when there’s a guest in the room – everyone ups their game

If you’re already a member, have a think about who you could invite for next time.

If you’re a guest – now you know how you got here!  But if you’d like to tap into the power of having a ready-made sales team acting as introducers for your business all year round, then speak to us at the end of the meeting.